pricing
Maximise Your Hotel Packages and Profits
We are all well aware of the benefits of hotel packages. Think about it- have you ever booked a hotel purely on the strength and nature of its promoted offers? […]
Hospitality Industry Amateur Hour: Hotel & Resort Fees
After you’ve been in the hospitality industry for as many years as I have (more than 30 years… how time flies when you’re having fun!), you get used to seeing […]
Enhance Your Forecasting Strategy For Effective Revenue Management
The ability to forecast demand accurately is the base of all successful and effective revenue management strategies. Forecasting allows your hotel to assess potential risks and opportunities, anticipate future demand, […]
The Popularity of Independent Hotels Is Soaring, Says Data
Today’s tech-savvy independent hotels have cause for celebration. In fact, according to data from Expedia Group, independents have two reasons to feel good about their standing in the hospitality industry. […]
Reporting Your Rates: pt 3 of 3 in a pricing series
Our first two posts on this topic covered setting rates and monitoring rates in real-time. Now, we close the feedback loop with the final step – reporting. NB: This is […]
Monitoring Rates: pt 2 of 3 in a pricing series
In Part 1 of our blog series, we talked about how you can set hotel rates to maximise revenue. But this is not a set-and-forget activity. Monitoring market rates in […]
Google Price Insights: New SERP Test and How to Respond
A blog post this week stated that Google is testing Google Price Insights, a new SERP element that adds price comparison features to the knowledge graph for hotels. This new […]
Setting hotel rates to maximise revenue: part 1 of 3
As a revenue manager, getting your room prices right is arguably your biggest priority. And while you may be aware that there’s a science to it, you’re time-poor as it […]
Pricing strategy basics to make the most of every booking
Whether you run a high-end hotel, a budget apartment or something in between, sooner or later you’ll need to decide on a pricing strategy. How much should you charge for […]
Airbnb: What You Need to Know to Stay Competitive
The travel industry is always evolving, and as advertisers, we must keep up with those changes and strive to stay innovative. We aim to do that by not only staying […]
