otas

Online travel agencies (OTAs) offer a great platform for independent, small and mid-sized hotels as well as larger hotel properties to reach a wider market. OTAs, as they are popularly […]

In Episode 1 of this series, we saw how the consumer journey in the luxury travel industry mirrors the hero’s journey of Luke Skywalker in the original Star Wars trilogy. So […]

A transition appears to be underway as Expedia increases the number of technology solutions it offers and builds partnerships out across the industry but will this strategy succeed asks EyeforTravel’s […]

It began simply enough. A small company wanted to make some money in online travel. So it joined Expedia Affiliate Network, where the online travel agency shares its hotel inventory […]

After years of working on the OTAs, today I can update the many tricks they use which directly affect the profits of your hotel. These tricks are much more than […]

Teletext Holidays chairman Steve Endacott explains how the need for speed in an increasingly mobile world is leading to the emergence of a two-stage online booking journey and what this […]

Expedia has set out its determination to disrupt the hotel revenue management sector with its next generation of technology for its hospitality partners. Speaking at this week’s annual Expedia Partner […]

With barely any opposition from hotels, Booking.com is taking big steps to continue growing and capturing sales for your hotel which are currently coming in through other channels, including your […]

While progress is always seen as a positive, every changing trend in the hospitality industry makes business slightly more complicated for your hotel, with regards to distribution in particular. As […]

The Priceline Group recently announced that they intend to shift marketing strategy away from performance-based advertising for one of their key brands, Booking.com, with an intended 55% increase in TV […]