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Google May be The Key to Protecting Your Revenue Role
With insights across the property and deep revenue understanding, you are ideally placed to work with marketing and implement the right Google strategy
Why Should Hotels Bid On Their Own Brand Terms
By taking that space on Google result page, you are increasing the chances a new visitor converts to a hotels website rather than an OTA
Set Up These Custom Alerts In Google Analytics
Google uses its AI to point out anomalies to their users. Using these, with the custom alerts you set up to monitor the metrics, are a recipe for success
Online Check-In. What Is It? Why Is It Important?
Guests usually arrive tired and are in need of a rest, give them a fast check-in experience, and they will definitely feel better about their arrival
Hotel Valentine’s Day: 5 Ways to Optimize Your Hotel Website
Highlighting the perfect romantic environment of your hotel and promoting it effectively across your website will help provide a boost to direct bookings
Save Big On Commissions: 10 Ways To Reduce OTA Dependency
An OTA has it’s own set of benefits, but one cannot overlook challenges they present. Hotels must look for ways to avoid putting all eggs in one basket
The SCA Tsunami is Coming, How Will it Impact Hospitality Industry
From January 1st 2021 a new regulation on payments for online bookings that requires Strong Customer Authentication (SCA) will come into force
COVID-19: Insights on Travel Impact, Middle East and Africa
The newly restored diplomatic relations between Saudi Arabia, the UAE, and Qatar appear to have shone a positive light on travel intent
mirai “Who are We?” – In conversation with Pablo Delgado
In this “Who Are We” video we are joined by Pablo Delgado, CEO of mirai. We talk about his background, early days of mirai and how it evolved
Benefits to Social Listening Beyond Identifying Gaps in Guest Experience
Social listening will help you better understand how changes are trending among your consumer base – in a hotelier’s case, that would be future guests