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How to Prepare Your Hotel for Summer Staycations
After getting a taste of them last year, how can you make the staycation experience at your hotel as desirable as possible for customers?
Google’s Approach to Replacing the Cookie is Drawing Antitrust Scrutiny
Google’s killing off third-party cookies has already elicited multiple antitrust lawsuits. Now, its attempt to replace the cookie is attracting attention
Five Ways Hotels Can Make Most of Mega-Short Booking Windows
Booking windows are shrinking to one or two days. In this article, we share five ways that hotels can make the most of mega-short booking windows
So Who’s in Charge of Your OTA Strategy These Days?
As markets change and the tools evolve, hotel OTA strategy is going to rely on marketing and revenue management being totally and completely aligned
Is Hotel Distribution Winning the Battle to Capture Demand in New Normal
For hotels reviewing their approach to capturing demand in 2021, accessing up to date data from across their hotel will provide a competitive advantage
Distribution Channels that Brought Greatest Booking Revenue in 2020
Recently unveiled list of distribution channels that brought the greatest hotel booking revenue in 2020 and since the global hotel reset began in April
How to Achieve Your Best Hotel Performance: Tips for 2021
The good news is that the data we read is showing concrete desire for travel, and hotel bookings for the summer are arriving at an unexpected pace
How The IOS 14 Update Will Affect Your Hotel’s Social Advertising
The IOS 14 update from Apple could spell trouble for advertisers across the globe, as enhanced privacy features inevitably lead to reduced targeting options
GM and Operator Challenges in Anticipating 2021 Travel Trends
Let’s make 2021 the year we put learnings into action; it’s time to leave legacy processes behind and redefine what travel means and connecting with guests
4 Biggest Challenges in Hospitality Digital Marketing
There have been a few curve balls in 2020, but four things that continue to stay the same are the biggest challenges in hospitality digital marketing