online

How to Prepare Your Hotel for Summer Staycations

After getting a taste of them last year, how can you make the staycation experience at your hotel as desirable as possible for customers?

Read more

Google’s Approach to Replacing the Cookie is Drawing Antitrust Scrutiny

Google’s killing off third-party cookies has already elicited multiple antitrust lawsuits. Now, its attempt to replace the cookie is attracting attention

Read more

Five Ways Hotels Can Make Most of Mega-Short Booking Windows

Booking windows are shrinking to one or two days. In this article, we share five ways that hotels can make the most of mega-short booking windows

Read more

So Who’s in Charge of Your OTA Strategy These Days?

As markets change and the tools evolve, hotel OTA strategy is going to rely on marketing and revenue management being totally and completely aligned

Read more

empty dilapidated hotel due to no guest demand

Is Hotel Distribution Winning the Battle to Capture Demand in New Normal

For hotels reviewing their approach to capturing demand in 2021, accessing up to date data from across their hotel will provide a competitive advantage

Read more

Distribution Channels that Brought Greatest Booking Revenue in 2020

Recently unveiled list of distribution channels that brought the greatest hotel booking revenue in 2020 and since the global hotel reset began in April

Read more

compass showing direction to a hotel to improve direct bookings and how benchmarking can help

How to Achieve Your Best Hotel Performance: Tips for 2021

The good news is that the data we read is showing concrete desire for travel, and hotel bookings for the summer are arriving at an unexpected pace

Read more

How The IOS 14 Update Will Affect Your Hotel’s Social Advertising

The IOS 14 update from Apple could spell trouble for advertisers across the globe, as enhanced privacy features inevitably lead to reduced targeting options

Read more

GM and Operator Challenges in Anticipating 2021 Travel Trends

Let’s make 2021 the year we put learnings into action; it’s time to leave legacy processes behind and redefine what travel means and connecting with guests

Read more

4 Biggest Challenges in Hospitality Digital Marketing

There have been a few curve balls in 2020, but four things that continue to stay the same are the biggest challenges in hospitality digital marketing

Read more