online

article image for lybra Recovery of Spanish Tourism: Summer Trends & the Impact of the Delta Variant in the UK

Recovery of Spanish Tourism: Summer Trends & Delta Variant UK Impact

The decisions taken regarding foreign mobility by the UK and Germany, two important markets for Spanish tourism, have had a strong impact on Spanish tourism

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What Do Shortened Summer Booking Lead Times Mean For Your Hotel?

Pre-pandemic, the hotel industry was noticing booking lead times gradually shortening over time due to changes in guests’ lives and their behaviour

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booking.com are one of many otas who charge hotels fees

What Booking.com Was Doing to Gain Market Share During Lockdown

We’re living in uncertain times never seen before in the sector, as well as a change in the paradigm of online shopping and Booking.com knows it

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How to Attract and Convert Last Minute Bookings

According to a Google study, 48% of experiences are booked in-destination. Last-minute bookings are the biggest travel trend, especially since COVID struck

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How Your Conversion Rate is Affected by Parity Performance

How much additional direct revenue could your hotel capture if you lowered the number of parity violations and proportionally raise conversion rates?

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How To Get More Online Hotel Bookings And The Sooner The Better

It is critical for hotels to work towards striking the right balance between reservations from their distribution platforms and online hotel bookings

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Fast & Easy Mobile PPC Tips For Hotels

Mobile pay-per-click (Mobile PPC) ads are a great tool to help hoteliers, or advertisers in any industry, reach their customers on the go

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Simple Yet Essential Guidelines That Will Rule Your Hotel SEO Game

SEO has changed a lot, but the fundamentals and principles behind a very good Hotel SEO structure have essentially remained the same over time

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lybra image of Europe travel hotspots

Europe Travel Hot Spots: Spain, Italy & Greece, with Turkey Close Behind

Analysis of flight search data makes it possible to study trends in tourist demand, the travel preferences of travellers and regions with highest demand

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image of fornovahl free tool to help hotels tackle content parity

Free Tool for Hoteliers to Optimize Content Distribution

FornovaHL is an easy to use tool enabling hotels to automatically distribute or update their property’s profile content and attributes for online channels

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