online

Confidence in travel is starting to return across most regions, with pick-up, web traffic, and pace showing significant increases over the last few months

If you’re not thinking in terms of guest acquisition cost to get customers through your door then you’re missing a critical metric in charting your success

Despite receiving a high amount of website traffic their conversion rate was not as good as desired. It looked like users needed an extra incentive

Examining the latest Air Ticketing Data it is clear that travel recovery is performing at a different pace from country to country – even in the same region

When we talk about attracting the right hotel customer, as a hotelier, you first need to know who they are and what value they add to your overall business

After a promising beginning of August, the pressure of demand for destinations in Trentino-Alto Adige collapsed during the first week of September

The digital advance and the growth of online sales generate a lot of important data that can suggest sales opportunities your hotel may not have considered

So, what was happening in the U.S. and Canada in the second quarter of the year, and how do these trends compare to the global travelers story?

What better way to let potential guests know that you’re serious about creating memories for your guests than to share posts about it?

As customers have their inboxes flooded with messages, offers, and advertisements, how do you ensure your emails stand out? The answer is to segment