online

After all that work building tantalizing offers, hotels need to market them. Bad website design or unintuitive shopping experience will mean they are wasted

Demand for flights to Spain has decreased and is still unstable, but there is no renunciation of spring travel in favour of future dates

To compete with OTAs, hotels need to leverage the power of social media and create an influencer marketing strategy

Despite your best intentions, you could be making mistakes with your hotel website that may cause you to lose potential bookings

Before you sign up, there are a lot of elements you’ll need to consider to create a stand out hotel listing – from photography to amenities and pricing

When Genius members look for a property that is a Genius partner, that property will stand out, increasing the chances of the property getting booked

How many revenue managers use Google Analytics data as a tool to help make the right decisions and what Google Analytics data and KPIs can they work with?

When you choose to use a no-code platform to build your website, you are, indeed, building with code without having to do any actual coding

If you aren’t prepared for the “cookieless world” then call a lifeguard ASAP!  One wave that nobody is talking about is Google Analytics 4 or “GA4”

Using guest data and creating a personalised journey for these guests, you can provide great customer service and improve overall impression of your hotel