online

Are You Listening To Your Website Visitors?

A website visitor can’t verbally tell you they didn’t find what they wanted on your website. But there are behavioral signals to guide you

Read more

Mobile Marketing Tips for Independent Hoteliers

From purchasing clothes to watching Netflix to booking travel, consumers demand a stress-free, streamlined experience – and mobile delivers

Read more

Why Channel Management is Critical for Hotel Growth

Channel management oversees the distribution of your rooms. Enabling you to adjust room availability and rates across channels in real-time

Read more

The Battle for Direct Bookings

As hospitality digital marketing has progressed, so have the strategies and tactics used by hotels to overcome OTAs and drive direct bookings

Read more

The Opportunity Cost of Metasearch

Hotels have always faced cost limitations. The value of metasearch is that it offers a chance to flip the script and run a truly revenue-focused approach

Read more

5 Hotel Digital Marketing Strategies to Boost Direct Bookings

A successful digital marketing strategy is a broad spectrum of tactics aimed at amplifying your hotel’s digital footprint to drive direct bookings

Read more

B2B Hotel Marketing Strategies for Building Brand Loyalty

Successful B2B hotel marketing strategies go beyond price and location, emphasizing personalized service, flexibility, and creation of memorable experiences

Read more

If an Image is Worth a 1000 Words, How Much is a Video Worth?

The power of video content in marketing is undeniable, with studies showing visuals are 40 times more likely to be shared on social media than other content

Read more

Maximize Your Hotel Visibility with Google Maps Latest Features

Embracing these changes and optimizing your presence on Google Maps can lead to increased visibility, engagement, and ultimately, bookings

Read more

Here is Why AI Search Engines Really Can’t Kill Google

The real question in front of all these would-be Google killers, is not how well they can find information, it’s how well they can do everything Google does

Read more