Hotels
It’s Revenue Management, Not Revenue Miracles or Five Results RM Can’t Deliver
Believe or not, after a decade of the great Revenue Management proliferation throughout the hotel industry (2004-now), there are still a majority of properties that are just waking up to […]
4 top tips for lowering your hotel distribution costs, commissions and overheads
Hotel distribution costs are on the rise, as the march towards travel industry consolidation continues. Indeed, four brands – Expedia, Priceline, Orbitz Worldwide and Travelocity – dominate 95% of the OTA […]
6 ways to promote your hotel and increase revenue with email marketing
Increasing competition in today’s online business climate has necessitated more diversified marketing and distribution strategies for hotel operators. But while it’s important for hotel marketers and revenue managers to consider […]
Should Marriott just stick to the Hotel business?
Following the trend of marketers becoming publishers, Marriott International is launching a global creative and content marketing studio to handle internal work for its portfolio of 18 travel-related brands. “We view this […]
