Hotels

CRM data combined with audience data from website visits could give marketing campaigns a personal and relevant boost. David Benady reports Hotels and travel brands are sitting on a goldmine […]

  As the likes of Airbnb, Booking.com and others jostle for a slice of the corporate travel market, existing players watch intently from the sidelines. This is a market that is […]

  While some air travel costs could be driven down thanks to continued pressure from low cost carriers, the supplier’s market will continue into 2016, increasing hotel prices across Europe. […]

In the rapidly changing mobile world of revenue management, teams need tips to survive. We went in search of answers and this is what we found: 1.  RM has come […]

Last month, TravelClick’s October 2015 North American Hospitality Review revealed that North American hotels were overcoming declining reservation pace to improve their average daily rate (ADR) performance. Now, data from the […]

While the question might be straightforward, the answer is hardly clear-cut: “Does having a spa allow a hotel or resort to charge a higher ADR (average daily rate)?” In preparing […]

Pepijn Rijvers knows more than most about Booking.com’s meteoric rise. Last April, Rijvers became CMO of Europe’s largest online travel company, which also happens to be the key engine behind […]

Sixty-five percent of adults now use social networking sites (Pew Research Center) and a growing portion of these users are utilizing social media before, during, and after traveling. As traffic […]

NB: This is a viewpoint by Pamela Whitby, editor of EyeForTravel. There is really only one thing that hotel people need to remember: that they are in the service business. […]

It’s a phenomenon that’s gaining momentum in the hospitality industry. The Data Divide refers to the gap between hotels that have access to predictive data, and those that don’t. In […]