Hotels
Why Hotel Loyalty Won’t Shed the Spotlight in 2017
It certainly feels like 2016 has been the year of the loyalty program — which could also make it the year of direct bookings, of online travel agency innovation or […]
Holistic revenue management opportunities driving change for hoteliers
The hospitality industry experiences change every single day. Each day sees changes in guests, rates, menus, events and staff. At a higher level, hotels across the globe experience changes in […]
2017 Forecast Indicates Only Moderate Price Increases Across Air & Hotel
After an uneven 2016 that saw only limited increases in overall pricing, the business travel outlook for next year looks to be similarly subdued, with flat to moderate rate increases […]
Google AdWords vs. Facebook Ads
There are currently over 3.4 billion internet users around the world, and as online store owners we want to reach as many of them as possible. There are two main […]
Expedia aims to enable Hotels in meetings and events
Online travel agent Expedia says it wants to be an “enabler” of the travel industry, and has branched out into meetings and events. The global travel giant has struck a […]
Amadeus calls for common data standards in Hotel Industry
The hotel industry is fragmented, and so are the standards it uses to categorize its data. The industry would be better able to communicate with each other if its systems […]
Mobile at the Forefront of Hotel Technology
“A lot can happen in 40 years, but when it comes to technology, 40-years is like going back to the days of Moses or the Roman Empire.” Richard Goodwin… and […]
The Top 5 Myths In Hotel Marketing Right Now
Sometimes, ignorance is not bliss. In hotel marketing, having outdated assumptions or incorrect information can cost your hotels millions in lost revenue… and perhaps even cost you your job. So […]
Social media campaign planning doesn’t need to be complicated
Over the past two months, I spoke at a couple of events and the topic of how to plan a successful social media campaign popped up at all of them. […]
TravelClick Launches New Responsive Booking Engine Driving More Direct Bookings
TravelClick (“the Company”), a global provider of innovative, cloud-based and data-driven solutions for hotels to maximize revenue, announced the launch of its new, interactive Booking Engine 4.0, designed to increase […]
