Hotels

A decade and a half ago, when the first set of OTAs (Online Travel Aggregators/Agents) were born, travel planners were suddenly empowered with tools that enabled them to do all […]

Last week, we shared the top five reasons not to be afraid of direct messaging your guests in part one of this blog series. Now that you’re not afraid (hopefully), […]

Over the past decade, technology has impacted the way hospitality businesses of all sizes operate. For independent properties, it has been a game changer. Now more than ever, independent properties […]

If you work in revenue management, chances are you’ve heard of terminology like price elasticity, unconstrained demand and personalization. These terms play an integral part in building the ideal revenue […]

A celebrated physicist once famously remarked that prediction can be very difficult, especially when it’s about the future. That certainly applies to forecasting demand for hotel guest rooms. With the […]

Changes in rooms revenue per available room (RevPAR) and RevPAR penetration receive a lot of attention from hotel managers. Obviously, this is because renting guestrooms is the major source of […]

While social media has become a mainstream marketing channel, there are many variables that hoteliers are not taking advantage of to increase their revenue. Unlike other mainstream marketing avenues, social […]

Here’s what we all know by now: The explosion of smartphone usage over the past few years has been staggering. And not just iPhones, but smartphones of other brands as […]

Each day, hotels across the industry put themselves at risk of losing hundreds, or even thousands of dollars… simply by doing nothing at all. These hotels, many of which are […]

  These days, hotel and resort operators are feeling more and more heat from their owners to move the needle on ancillary revenue. RevPAR growth has dramatically slowed down to […]