Hotels

Back in 2015, when Lufthansa decided to introduce a surcharge on all reservations coming through the global distribution systems (GDSs), Max Izmaylov had just started to think about Winding Tree. […]

Today’s Revenue Manager has access to more “intell” about their ideal target market and its purchase behavior than ever before. Subsequently, they are in a better position to develop online […]

Global customer reach is invaluable for hotels. The many advantages that come with an international booker include a higher average daily rate, and longer length of stay. And while this […]

Following is an update on the new experiments on Google Hotel Ads and TripAdvisor’s new functionality to promote special offers. NB: This is an article from Koddi An Update to […]

The evolution of revenue management has taken hotels from dynamic pricing of transient rates to a holistic strategy of maximizing profitability across multiple revenue streams. NB: This is an article […]

Back by popular demand… for Halloween, we once again asked hotel marketers from coast to coast, representing properties of all sizes, what they’re most spooked about right now. NB: This […]

Increasing profitability is ultimately what we’re all trying to do and the advent of new technology and innovations such as cloud and mobile technology now play a central role when […]

May 2018 will see the arrival of the General Data Protection Regulation (GDPR). And, if your business stores personal data (which, let’s be honest, most do these days), you’ll need […]

A hotel’s online search ranking is an important tool for gaining more exposure. The higher up your website is displayed on search results, the more likely they are to click […]

Results from BrightLocal’s 2016 research revealed that 84% of consumers trust online reviews as much as personal recommendations, and 90% will read up to ten reviews before making a decision […]