Hotels

In this article we explain how to adopt a strategic approach to room discounting, balancing occupancy and average rate to maximize revenue.

There’s a big difference between profitable hotels and those that struggle. Surprisingly, the difference isn’t related to location, quality, or service. NB: This is an article from Revenue Team by […]

Here are the best ways to begin SEO for your hotel’s Google business profile, an increasingly important element of earning SERP real estate

By responding thoughtfully to reviews, you demonstrate your commitment to customer satisfaction and show potential guests that you value their opinions

Keep reading to explore the similarities and differences between guest services and guest experiences, and how to deliver each seamlessly

In 2025, hotel marketing isn’t just about booking a few extra nights. It’s about using creativity and data to create an unforgettable guest experience

How can you harness your hotel guest directory potential, keep guests informed, drive engagement with hotel services and increase revenue?

Instead of spreading your attention across many metrics, concentrating on a few KPIs ensures the hotel team aligns with the most critical business drivers

Business travel appears at last to be on solid footing and the lines between business and leisure travel are continuing to blur

Junk fees are mandatory fee that are not included in the initial room price of a hotel or STR. The most common examples are resort fees