Hotels

5 paper boats of different colours with one in front reflecting the need for hoteliers to go beyond rates with creative revenue management strategies

Growth Beyond Rates: 5 Creative Revenue Management Strategies

By incorporating these creative revenue strategies, you can boost your hotel’s bottom line but also create memorable guest experiences

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How to Drive Bookings along the Path to Purchase

The average path to purchase length – from when a traveler starts thinking about taking a trip to when they book – is 71 days (more than two months!)

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space man above the earth reflecting evolving world of travel and the role technology has played

Technology and Tourism: A Journey Through the Centuries

If we analyze human behaviour regarding travel from a historical point of view, we see travel and hospitality have always been closely related to technology

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european union flags reflecting the driving force between the digital markets act DMA

Digital Markets Act (DMA), What Does This Mean For Your Hotel?

The Digital Markets Act has the potential to rebalance the relationship with OTAs, thanks to greater control over their online distribution

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man on laptop possibly a hotel guest booking a room online

Hotel Booking Psychology: Understanding the Guest Journey to Yes

From the initial spark of desire to travel to the final decision to book, multiple factors play a role in shaping the guest booking decision

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Understanding the Booking Window and How to Successfully Manage it

Discover key strategies for hotel revenue management based on the booking window. Learn to avoid common mistakes and maximize profitability for hotels and lodging businesses

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Revenue Management Techniques Bringing Back Group Business

Few hoteliers today can claim to reliably predict group travel trends going forward, without access to modern data analytics informed by revenue management

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5 Doors Data Can Open for Hoteliers

With both historical and forward-looking booking data in hand, guesswork is removed, making hotel management easier and less stressful for all

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When Dates Matter: Calendar-Centric Hotel Analytics

We’ll decode the language of hotel data shaped by the sway of the calendar, so you can better understand this vital information

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Turning the Queen Mary: Repositioning Your Hotel Asset

An asset objective is a critical component of any hotel’s success strategy, but it’s surprising how many teams are unaware of it

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