Hotels

Here are a few practical ways through which you can optimize your wholesale distribution strategy and ensure better control on the distribution as well as the pricing:

RevPAR and ADR are good indicators when it comes to the top line, but they do not depict the financial reality of a hotel. It’s not a matter of RevPAR vs ADR,but rather, a change in paradigm.

While the toll of responding to hotel reviews may tempt hoteliers to ignore them, appropriate responses to negative reviews can help grow your business.

These attacks infect eCommerce websites with malicious code. Once a website is infected, payment card information is “skimmed” during a transaction without the merchant or consumer being aware.

The OTAs have dominated the direct booking space for years. But now, hotels have almost caught up. Last year, the hotel industry captured 49% of direct bookings.

Whatever size you are, no matter what type of lodging you provide, technology can get you where you want to be. Third-party connectivity products will help manage and elevate the guest experience.

This month, the latest digital innovations include a new “Swipe to Visit” feature in Google image results, A/B testing tools in Microsoft Ads, and roll-out of advertisements in Instagram’s “Explore” tab.

Online reviews from regular people (well, the legit ones anyway), are typically uninfluenced by external factors and give a genuine, ‘real’ insight into the quality of the property.

The traditional RFP season is almost upon us and whilst contracting can happen at any time, we are all used to the manic few weeks that is ‘RFP season’.

n a clear example that revenue and profit aren’t always aligned, RevPAR at mainland European hotels attained a high for the year in June, but GOPPAR fell.