Hotels

Understanding how the changes you have made in your business have impacted on your guests experience has never been more important

Hotel occupancy and room rate in May did climb 4 percentage points and 5%, respectively, from April, helped out in some way by Memorial Day Weekend travel

Finding that “sweet spot” of where and how to utilize marketing efforts can be fuzzy right now, but take a step back and consider these things discussed

Retargeting is marketing to those who have interacted with us, meaning they’ve already visited our website or interacted on our Facebook or Instagram page

If you do not have your own loyalty club, its implementation and maintenance is easy. It offers immediate advantages even for independent hotels

Trend, pace of sales and rate elasticity assume a fundamental role for revenue professionals in order not to lose the compass direction to the way forward

European hotels breathed a sigh of relief in early May when the ECDC announced Europe had passed the peak of coronavirus infections. Now comes the hard part

Over the past month, we’ve seen positive trends for the hospitality industry. There was also no shortage of announcements across the digital marketing space

Not sure what you should be posting on your Facebook page to engage with followers, expand your reach, and drive more reservations? Here are 6 ideas

Given the transformed landscape of in-person meetings, sales teams will need to be detailed and responsive to planning, to ensure clients have confidence