Hotels
Latest European Travel Insights – January
As many travel brands continue to be impacted by limited budgets, versatility is key when it comes to planning how to adjust your success metrics
Google May be The Key to Protecting Your Revenue Role
With insights across the property and deep revenue understanding, you are ideally placed to work with marketing and implement the right Google strategy
Why Should Hotels Bid On Their Own Brand Terms
By taking that space on Google result page, you are increasing the chances a new visitor converts to a hotels website rather than an OTA
Set Up These Custom Alerts In Google Analytics
Google uses its AI to point out anomalies to their users. Using these, with the custom alerts you set up to monitor the metrics, are a recipe for success
Business Travel Has Peaked. Here’s Our Future
There is no joy recognizing business travel has peaked and our industry will never return to its pre-Covid level. There are significant implications
Online Check-In. What Is It? Why Is It Important?
Guests usually arrive tired and are in need of a rest, give them a fast check-in experience, and they will definitely feel better about their arrival
Micro-Weddings & Minimonies: Adapting Your Hotel for Small-Scale Celebrations
Post-pandemic couples are opting for smaller, more intimate events to celebrate their big day, either with micro-weddings or a minimony
Hotel Sales Teams: 2020 is Behind Us but Not the Pandemic. Now What?
As the industry ramps up post-pandemic, we may not see Sales teams organized by market segments given the reduced demand within each segment
Hotel Distribution – Why You Need to be “Agile” as a Hotelier
The need for agile hotel distribution is more important now than ever, as the hotel industry continues to strategize and map out roads to recovery
5 Travel Trends to Watch in 2021, According to Tripadvisor
Consumer appetite for travel is as strong as it has been since the start of the pandemic and many people are already actively planning their next big trip