Hotels

Change in Travel Accommodation Preferences Continues

Despite successful vaccination programs in many countries around the world, the continued challenges around COVID-19 have brought back travel restrictions

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Running an Efficient Reservations Department

How can you run a reservation department short-staffed and still be able to offer elevated guest service and increased revenues?

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How Room Pricing And Rate Optimization Can Increase Profits

Failing to move away from the “same old pricing strategy” is a critical mistake. Hotel managers can be overwhelmed managing multiple discount types

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What Revenue Managers Need to Know in The Year Ahead

As 2022 signals continued uneven demand, teams must align on one shared objective: optimize revenue and profit across the whole operation

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Guest Experience is the New Marketing

As much as travelers want to hear what a guest has to say about your hotel, they also want to see your hotel’s responses

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Intraday Bidding for Metasearch: Everything Hotels Need to Know

Intraday bidding is a campaign-level bid multiplier and its recent release on Google Hotel Ads marks the first time it is available for metasearch

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Benelux Hotel Performance: 5 Key Points

Despite experiencing a difficult year overall, with hotel occupancy not surpassing 55% of the 2019 benchmark, some of the Benelux saw slightly better levels

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Leveraging Your Hotel Guest App to Maximize Revenue Streams

Besides using a guest app for core checkpoints such as check-in, checkout, it also has the capacity to become your No.1 marketing and sales channel

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Can Open Pricing Support BAR by LOS?

Running an Open Pricing strategy means that, as you get closer to stay date, you can override all BAR by LOS rates and just offer optimized one-night rate

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Get to Grips with New Markets Through Optimized Distribution and Marketing

Getting to grips with new feeder markets through targeted marketing and optimizing distribution will achieve sustained revenue and profit improvement

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