Hotels

How to Use Future Demand Data and Optimize Revenue Management

We know previous hotel revenue management strategies can no longer be used as a guideline as the industry rebounds and restrictions continue to wreak havoc

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Why No-Code Website Design Is The Future

When you choose to use a no-code platform to build your website, you are, indeed, building with code without having to do any actual coding

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Future Proof Your Hotel Marketing Analytics

If you aren’t prepared for the “cookieless world” then call a lifeguard ASAP!  One wave that nobody is talking about is Google Analytics 4 or “GA4”

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The 6 Quadrants of GOPPAR

GOPPAR is the new measurement everyone is talking about but it is a bit more complicated than REVPAR. You have six pieces to deal with not two

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the words chance and change spelt out reflecting the changing landscape of marketing and why hotels cannot leave it to chance and must start preparing now

Hotel Revenue Management in a Time of Great Change

This white paper examines the tasks associated with revenue management and the reasons why the function was often burdened with workload issues

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beachside telescope reflecting need for hotels while forecasting forward to utilise future demand data

Your Hotel’s 2019 Performance Lays the Foundation for Your 2022 Forecast

Any hotel which maintained underlying principles of revenue management throughout the pandemic are stronger and poised for profit as travel ramps up

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Smart Content and Personalising the Guest Journey

Using guest data and creating a personalised journey for these guests, you can provide great customer service and improve overall impression of your hotel

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Top Metasearch Websites to Sell and Increase Occupancy

There are several options when it comes to metasearch engines. The following list contains some of the top companies your hotel should consider working with

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Understanding the Unconventional World of Hotel Distribution in China

As the digital evolution continues, lines between sales, marketing, and distribution blur. Technology plays a larger role in hotel distribution in China

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How to Survive Inflation: A Roadmap to Pricing Success

Inflation’s impact is typically offset by raising prices and passing on costs. However, inflation dramatically increases a customer’s price sensitivity

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