Hotels
3 Barriers to Hyper-Personalized Guest Experience and How To Fix Them
We explore three ways that mobile technology can remove barriers to personalization, thus paving the way for a seamless and customizable guest journey
Meaningful Hotel Data: Tracking Adults & Children in Google Analytics
Every single report in Google Analytics is essentially made up by two different elements, dimensions and metrics. NB: This is an article from Direct Your Bookings And the difference is […]
Automated Upsell Revenue Performance Lift Right Off The Bat
To consistently get the team to upsell, every single individual, every single shift, with every single request – things are going to slip through the cracks
Why Are We Still Allowing The OTAs To Gain The Upper Hand?
OTAs are just a channel… nothing more. This is your hotel, your guests, you provide the service to make your customers feel welcome, but check your T&Cs
Travel Demand in Western Europe Growing Again Despite The War
According to data regarding flight searches, strictly related to travel intentions of tourists, after a few days of insecurity demand resumed a normal trend
New Expert Partner: Howsmyrate
Kris Introduces us to Howsmyrate, their core solution, cost effectiveness and customization flexibility through the utilisation of Google Data Studio
Why Care About Hotel Content Management & Distribution?
Given the multifaceted benefits of hotel content management and distribution, it’s essential to understand how it can impact your hotel bookings and revenue
Drive More Hotel Bookings on Google Through Search and Maps
Launched last year, free hotel booking links will now show up on the Search results page and Google Maps helping travel partners extend their reach
12 Ways to Optimize Your Hotel Google Business Profile
We’ve covered a handful of do’s and don’ts, but there are a few other items that you should avoid when optimizing your Google Business Profile
The Importance of Increasing Digitization in Hospitality
The majority of hotels have yet to unleash their full digitization potential. It’s not for lack of trying: 75% of hotel executives support AI marketing