Hotels

coins being added to a glass jar with the shoot of a plant growing from the top reflecting how cost based pricing ensures if hotels sell their rooms then that are guaranteed to make a profit

Grow Hotel Profits with These Winning Revenue Management Practices

Revenue management is a complex discipline. When practiced fully, it reduces bottom-line drainers such as spillage, spoilage, or overbooking

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Hyper-Personalization: the Future of Hotel Marketing

Implementing effective hyper-personalization tactics requires a strategic blend. Here are some specific tactics that hotels can implement today

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4 Reasons to Understand the Importance of Being Multi-Channel

Adopting a multi-channel communication strategy, shows your brand values guests’ preferences and you are committed to providing excellent customer service

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9 Pricing Strategies to Drive Revenue for Independent Hotels

Your hotel should have a tailored pricing strategy that fits its unique needs, but there are common practices that can be honed to improve performance

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Email Marketing Trends for 2024

With nearly 90% of businesses communicating with customers via email, the content must be well executed to stand out amongst the crowd

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Spreading The Love: Responding to Your Hotel’s Guest Feedback

As necessary as responding to guest reviews is to a hotel and its business, it does take a significant amount of dedicated time that may not be available

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Dive into the Nitty Gritty of Metasearch Marketing

Metasearch marketing isn’t just a trend; it’s a dynamic force shaping the future of how travellers discover and choose accommodations

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2024 Total Solar Eclipse: How Will Hotel Performance Compare to 2017?

In early-April 2024, a Total Solar Eclipse will once again pass over cities across North America and drive an influx of spectators in need of overnight accommodations. That means a […]

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The Power of Social SEO: Optimize Your Social Media Profiles

Implement these ideas and unlock the full potential of your social media presence, ensuring your content is engaging and discoverable by your audience

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music event reflecting an area where hotels can maximize direct bookings by tapping into local events

Why Events Stand Out as Strong Demand Predictor for Hotels

In the world of events, they are not all created equally when it comes to the impact they will have on demand

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