Hotels
Hotel Overbooking: Balancing Risks and Guest Satisfaction
The decision to engage in hotel overbooking should be carefully considered, striking a balance between maximizing revenue and ensuring guest satisfaction
Beyond Discounts: How to Drive Revenue without Sacrificing Profit
We explore creative and effective strategies that go beyond discounts to drive revenue growth while maintaining healthy profit levels
How Controlling Your Hotel Pricing Could Increase Bookings by 34%
Pablo outlines concisely, how losing control of your pricing could mean hoteliers missing out on a potential 34% increase in bookings
Unveiling TikTok Search Ads: The Next Wave in Digital Advertising?
TikTok search ads are making waves. Having now been officially launched, this feature promises to reshape the contours of digital advertising
Experiential Hospitality and the Levers to Drive Revenue and Profit
Experiential hotels typically run occupancies over 90%. So there is little optimization from volume. Where do we find levers to drive Revenue and Profit?
Leverage Personalization for More Cost Effective Direct Bookings
Focusing on improving guest satisfaction through personalization, independent hotels can earn recommendations leading to a steady stream of direct bookings
Revenue Management: It’s Not Just for Revenue Managers Anymore
Revenue management is not just Excel spreadsheets and data analysis. Nor is it a magic discipline that only special people should have access to
The Power of Website URL Customization in the Hotel Industry
Website URL customization might seem a minor technical detail, but it can have a significant impact on your hotel’s online success
How we Transformed a Hotel’s Booking Game with Google Ads
Efforts have proven effective in enhancing campaign performance, demonstrating positive outcomes for the Hotel company’s booking goals
How Can Independent Hotels Boost Direct Bookings?
There are proven strategies that can empower independent hotels to enhance their online visibility, foster loyalty, and drive direct bookings
