Hotels

How To Use Google Trends For Hotel Marketing?

Google Trends culls data from Google searches and allows users to compare the frequency of search terms compared to other similar keywords

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How Tiktok is Changing the Internet

Similar to how YouTube came to be, TikTok has given professionals a platform to share knowledge that wasn’t always simple to find naturally

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Top 5 Review Response Mistakes

When you finish responding to a guest review, you always want to give the guest a way to reach out and talk with a hotel associate

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Offers and Incentives Give Hotels Major Value Creating Opportunities

With guests focused on purpose-driven experiences, hoteliers that adapt to more experience-focused offers will succeed in the changing world

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notepad with word wishlist written on it reflecting importance of personalized recommendations providing tailored guest experience

Personalized Recommendations For Perfectly Tailored Guest Experience

It is only once the potential guest identifies their preferences that the calculator will recommend a location and property

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Learning About Hotel Metasearch Bid Modifiers

Bid Modifiers in hotel metasearch allow us to adjust our default bid by a percentage at a variety of levels, targeting specific revenue needs

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Dynamic Content for Hotel Websites: 5 Bright Examples

Using dynamic content can provide audiences with better contextualised information and turn more prospects into effective (direct) bookings

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Retaining Customers in a Changed Travel & Meetings Environment

Customer retention in the travel industry should be at the forefront of all our plans. We need to move from best practice to “next practice.”

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Content Marketing for Independent Hotels

As an independent hotel owner, getting a strong hold on your content marketing is crucial for appealing to potential guests and engaging with them

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Is Social Media Necessary to Grow Hotel Occupancy?

Setting up a solid social media presence across multiple websites and platforms can be daunting and confusing if you do not know where to begin

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