Hotels

One important channel often overlooked by small and midsized properties – and whose role in distribution is frequently misunderstood – is bed banks

Guest experience is a hospitality business’s main indicator of quality service. To remain relevant, it can’t be anything else than excellent

Identifying opportunities to extract more room revenues can come at a cost: customers don’t love it if they feel they were previously getting items for free

Google Travel Insights forms part of the wider Google offering and is intended to be used by those involved in areas like travel, tourism and hospitality

These four strategies can improve direct bookings with first-time guests and brand-loyal travelers, enhancing the guest experience pre-booking and beyond

Creating a sense of urgency is a solid strategy for increasing conversions during a campaign. This is especially true for holiday sales

Guest Stay Optimization (GSO). The entire guest journey isn’t just about their booking or even about their actual stay; there are many touchpoints

Here are five fundamental tips for a strong hotel social media strategy that increases guest engagement and bookings

While Google Business Posts may not be overwhelmingly successful on their own, posting somewhat regularly can improve your rank in Google’s algorithm

Define who will respond and when, and set up procedures to deal with issues, there is just one thing left: letting guests know you are open for business!