groups

A CRM system can actually help you improve client communication through faster response times, organized inquiries and messages, and customizable templates

Tailoring proposals based on group segments and client preferences is key. This personalized approach enhances the chance of securing successful bookings

By implementing these hotel sales strategies, you unlock a greater ability to enhance guest experiences and drive revenue growth

Now is the time to embrace instant group booking. Those hotels who invest early and lay a solid foundation will be the most successful

As group travel continues to evolve, hotels have a unique opportunity to differentiate themselves by offering more than accommodations and meeting spaces

A well-responded RFP can lead to a profitable booking but the sheer amount of effort required to sift through numerous unqualified RFPs can be overwhelming

Here are five ways to have more meaningful, enlightened meeting planner conversations that get attention and increase venue revenue

In the complex landscape of hotel group business, leveraging data has become critical in reshaping group sales strategies

Targeting group travellers is an ideal option for your small hotel, because it allows you to maximise your occupancy with one low-cost booking

Your revenue management processes should feed itself. Group bookings provide a base that drives up transient rates, in turn driving up group rates