financials

COVID-19 plunged a knife in the heart of the hotel industry and in one fell swoop destroyed demand, sending revenue and profit to historically low levels

While hotel performance data will continue to be anaemic for the near-term, May could see the first buds of promise emerge in the Middle East region

Hotels in Europe did a good job at containing the impact of vanishing revenue on profit, achieving increase in flex percentage on a month-over-month basis

The adage “March winds and April showers bring forth May flowers” appropriately captures current U.S. hotel performance – April was a month of grim data

Improvement will be measured in baby steps, presenting a clear-cut case for month-to-month comparison, as the hotel industry looks to build itself back up

We’ll need to take a new and re-energized look at our hotel operation, how we’re set up, our customers, segmentation, and do we know (our customers’) needs?

We don’t know what a second wave will look like, and we of course hope there isn’t one, but being prepared now will hopefully alleviate some of the trouble later

U.S. hoteliers got their first taste of the impact of COVID-19 on hotel profit and loss in March, and the bad taste in their mouths is likely to linger for a while

Asia Pacific continues to serve as the baseline for global hotel data performance comparison. March data indicates that the virus’ impact on hotels performance is not subsiding; in fact, it’s intensifying

Hoteliers will be hard pressed to generate a modicum of revenue throughout the rest of the year and likely will have to wait until there is a vaccine to see profit normalize