Expert Insights

How do you then find the correct price point from the start? The answer lies in setting the right RevPAR target, and doing so based on data

How much additional direct revenue could you capture if you lowered the number of parity violations and proportionally raised your conversion rates by 56%?

To answer my original question, ‘do we love BOB?’  The answer is a resounding YES!  But should we trust him?  Most definitely NOT!

The research below shows hotels that have consistently implemented revenue management methodology are exceeding their 2019 numbers by 15%-40%

Spain, Italy, Turkey and Greece are countries that capture the interest of tourists: travel demand is so concentrated they account for 68% of all research

Hotels must rethink operations to find efficiencies, while still maximizing revenue opportunities. Automated Upselling offers a tailor-made solution

Our customers have moved away from judging our product or deciding on where to stay based on star rating. We now have 3 very distinct customer types

Decide what are the most accurate hotel performance indicators, then define your objectives for each of them and build a plan on how to get the results

Hotel websites can easily and quickly undergo a similar transformation that will make the ordinary hotel website absolutely extraordinary

Instagram is one of the most important social media platforms you can leverage for your inbound marketing strategy and each feature is simple to use