Expert Insights

It’s clear that with other privacy changes on the horizon, this is a growing trend and something marketers need to prioritize for their email campaigns

The increase in demand during the summer season did boost European tourism; but it was cancelled out by the Delta variant, leaving European travel stagnant

Tripadvisor is the first big, relevant and global player in the online travel industry that dares to charge the user as its main revenue stream

SEO and SEM are two of the most common abbreviations in the acronym soup of digital marketing. What’s the difference and how can they benefit your hotel?

In this discussion we look at one simple area where a hotel property DoS and a Revenue Manager can butt heads where it really isn’t necessary

Especially in the current market, a powerful RMS can make the difference between missing wave after wave of demand versus riding every wave to the beach

Strategic roles like finance, revenue management, marketing, and others require more data driven decision making than hands-on experience at the property

Clean data is pivotal in driving higher engagement and revenue by allowing you to create personalized communications that speak directly to each hotel guest

The answer to the question “Can an RMS help my recruitment woes?” is clearly no, but if you look from a different angle, the answer could be a definite yes

After a promising beginning of August, the pressure of demand for destinations in Trentino-Alto Adige collapsed during the first week of September