Expert Insights

With consumer expectations at an all-time high, and their spending habits continuing to rise considerably, marketeers across the board are challenged with how best to keep them engaged. NB: This […]

We’re at the start of a brand-new year, and the hospitality industry is busy with its annual trends forecasting, anticipating what the next twelve months may have in store for […]

Content is king in the eyes of the search engines, and a great search engine optimization strategy begins and ends with great content. NB: This is an article from Blue […]

As hotel marketers, we have dozens of metrics to deal with…. but we humbly suggest there’s one that should matter more than any other. NB: This is an article from […]

The hospitality industry has been undergoing tremendous changes and disruptions over the last two decades.What key trends have been steadily reshaping the industry and where is hospitality heading in the […]

When you run a property, there’s a lot to keep on top of. Sometimes it can be hard to know where to start when it comes to revenue management and […]

In an experience-driven industry like hospitality, online upselling is one of the easiest strategies a marketer can use to drive additional revenue. When the guest is already committed to booking, […]

Budgets are complete, approved, and put to bed. Starting 2019 off right can set your full year up to success. NB: This is an article from Rainmaker Can you track […]

One of the easiest ways for hotels to raise ADR and drive revenue without actually raising rates is by segmenting the property’s different rooms and accurately pricing them to encourage […]

Just days after food-delivery apps faced fire from restaurant owners in southern India, online travel agencies (OTAs) are battling opposition from hoteliers in the western part of the country. Around […]