distribution

Three letters which have remained something of a mystery for many hoteliers: ‘GDS’. NB: This is an article from Welcome Anywhere They stand for ‘Global Distribution System’, which is a […]

There is a fine line that separates guesswork and prediction – the quality of data and analysis. The hospitality sector is not unique in exploring for ways to take advantage […]

Used correctly, Global Distribution Systems (GDS) can help your hotel reach over 700,000+ global Travel Agents (TAs) as they select the right properties for their clients. This is because GDS […]

Facing visibility problems on the Global Distribution System (GDS) is not uncommon. You can change this by partnering with the right consortia and getting the most out of your GDS […]

Global Distribution Systems (GDS) are used by Travel Agents (TAs) and Online Travel Agencies (OTAs) to book hotels, offering real-time availability of rooms, rates, and dates. But getting the most […]

Travel customers have an unprecedented number of options to shop and book hotels, with new competitors constantly jumping into the distribution channel pool constantly. NB: This is an article from […]

Today’s hoteliers grasp the importance of segmentation – understanding which guest segments comprise their total customer base in terms of metrics like demographics, average booking window, market segment, purpose, and […]

Direct channel specialist Roiback has announced that Google Hotel Ads (GHA), the Google platform that distributes hotel prices in real time, now represents 65% of hotel bookings coming from metasearch […]

The rising role of Airbnb as a distributor came to the fore at this year’s Hotel Distribution Event in London. An additional route to market was seen as further challenging […]

Global Distribution Systems (GDS) are used by Travel Agents (TAs) and Online Travel Agencies (OTAs) to book hotels, offering real-time availability of rooms, rates, and dates. Even though GDS can […]