distribution

Setting up or restarting technology you may have paused can be an ordeal. Start now and be ready from Day 0 to make the most “rush hour demand”

Now is the time to re-build your strategy with a clean slate. We have lockdown reached ground zero, now we must move upward

Hoteliers should explore all distribution options, including how these channels can benefit their hotel, to create a multi-faceted mix meeting market needs

Even through this period of uncertainty the GDS has consistently remained one of the highest ADR channels. And travel agents have some excellent reasons to keep booking hotels through these

Production statistics for every channel compared to the cost of distribution could easily give you the evidence of a revenue contribution for every channel and net rate (after cost breakdown) as well

I have seen hotels that succumbed and hotels that resurrected and overcame competition, only by changing their distribution strategies and by balancing their channel mix

It appears we are on the cusp of another recession. It’s time to get resilient. Here are tips on what hotels can do to keep the lights on over the upcoming weeks and months

We talk with Pablo Delgardo of mirai. Pablo explains why there will be ‘No New Normal’ for hotel distribution and how it’s the perfect time to re-evaluate their strategy and direct booking approach

You might have to reallocate your marketing and distribution budget to focus more on the domestic market during the post-crisis period. Thus, it’s essential to review your digital marketing campaigns

There’s no getting away from it – if you mention the acronym ‘OTA’ to most hoteliers, they’ll either wince, roll their eyes or suggest the conversation heads elsewhere. NB: This […]