digital

Using Social Media to Boost SEO for Hotels

When done correctly, social media can be a powerful tool to boost your hotel’s SEO power. NB: This is an article from Travel Media Group With better SEO, your hotel’s […]

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9 Tips For Creating Great Hotel Website Content

By selling your hotel as an experience through content, you’re much more likely to succeed in relation to engagement and conversion

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Black Friday frenzy can be overwhelming for hotel marketeers

Quick Wins to Convert Black Friday Bookings on Your Website

Black Friday alone can make or break a hotel’s revenue reports for the year, so it is imperative hoteliers make sure their campaigns are set up for success

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Hotel Fly Wheel Marketing: The Trending Way To Improve Sales

Hotel fly wheel marketing emphasises on personalisation. As a matter of fact, it can be used to smoothen out every strategy you deploy to attract guests

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How to Devise Effective Hotel Email Strategies And Crack The Code

If you want to fail at hotel email marketing, send the same email message to every single address in your database. That was email marketing 1.0

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5 Ways to Improve Your Luxury Hotel’s Website Presence

A luxury hotel website is the first point of contact and your online website presence and optimisation is an ongoing process that must not be neglected

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Google Updates Q3: Features, Updates and Better Ad Campaign Insights

With all these new features and updates, it looks like Google is going to provide users with a highly intuitive experience on the search engine

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Topical Marketing: How to Leverage it in the Hotel Industry

Topical marketing helps establish you as an authority in your local area and lays the foundation for growth and success

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What is Conversion Modeling and Why Do Travel Advertisers Need It?

To accurately attribute and assess the effectiveness of marketing campaigns amidst changing privacy regulations, Google has introduced conversion modeling

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7 Ways To Avoid Wasting Your Facebook Ad Campaign Budget

Have you picked up running and optimising your Facebook marketing? Let’s look at some common mistakes advertisers make and how to avoid them

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