booking

What is a luxury hotel online marketing strategy? Your definition must be based on a holistic approach covering both online and offline activities

When someone clicks on your hotel ad and they’re redirected to your site, they’ve most likely already filtered making them a highly qualified lead

Now that we are in the midst of a pandemic and travel has pivoted towards more drive markets, the search for a pet friendly hotel is still just as high

Hotels saw reservations peak to all time high after the Prime Minister’s announcement of the roadmap to release the lockdown here in the UK

Families are taking many things into account when they travel this summer. What travel looks like and what travellers look for in a hotel has shifted

Over the next months your aim is to retain the few clients you have. Every effort should be made to prevent cancellations and encourage direct booking

By layering data pieces, we see a better picture of travel behavior. We share some of the changes we saw in 2020 and some trends we’re seeing as 2021 starts

With domestic tourism on the rise, it’s arguably more important than ever for hotels to focus efforts on ensuring their book direct experience is seamless

Attracting new Guests to our hotels, whether business or, more likely, leisure travelers, starts with tapping into the root cause of their travel motivation

Hotel Distribution, which is our our battlefield, will be affected by an increasing number of players who will put forth various actions to win the deal