booking

8 Ways to Increase Direct Bookings Through Your Hotel Website

It is more important than ever for hotels to increase direct bookings. They give hotels more control over their pricing, marketing, and guest data

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8 Abandoned Cart Recovery Strategies

To counter these challenges, businesses should prioritize abandoned cart recovery strategies, which yield substantial benefits

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two angry tortoises reflecting tension in the relationship between a hotel and ota

Mastering the Art of OTA Relationships: Practices for Revenue Growth

We dive into best practices to help build strong partnerships with OTAs while driving revenue growth. From hidden secrets to practical tips!

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Top 3 Ways to Cultivate Repeat Business At Your Hotel

By solidifying critical aspects of your hotel digital marketing strategy through actively managing them, you can cultivate repeat bookings

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two receptionists at hotel front office with one guest checking in and benefiting from free hotel room upgrades

Is an Overbooking Strategy Right for Your Property?

While for some hoteliers it’s best to avoid overbooking altogether, for others, a good strategy can increase revenue and improve occupancy

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Why Bing Hotel Ads Should Be in Your Marketing Mix

We’re confident that Bing Hotel Ads can play a pivotal role in driving direct bookings for your hotel. Don’t miss out on this hidden gem!

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Why Customer Acquisition Costs (CAC) Matter for Hotels

Calculating customer acquisition costs is challenging. Costs are often distributed across departments and vary by channel

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OTAs or Hotel Direct Bookings: How to Optimize for ROI

We take an in-depth look at both OTAs and direct bookings – examining their pros and cons in light of today’s marketplace

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pumpkin in a graveyard reflecting need for hotels to win back hotel website visitors before they vanish to move them from ghosted to booked

Fang-tastic Marketing Tactics For Halloween Hotel Festivities

Let’s take a closer look at a direct channel strategy that is driving higher website conversion rates and welcoming more guests for Halloween festivities

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booking.com are one of many otas who charge hotels fees

Booking.com: Once Again the OTA Wins and You Lose

Two of these confusing visibility boosters are the “free room upgrade” and “free breakfast” by Booking.com. Do you know how they work?

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