booking
How To Personalise Your Hotel Website To Get More Bookings
How you remarket to guests is imperative. The goal should always be to optimise the booking journey, the website being a part of the whole journey
How to Win Guests and Influence Booking Behaviour
Hotels cannot expect to effectively influence travelers to make a booking if they do not demonstrate a willingness to connect on a meaningful level
The Relationship Between Your Hotel Booking Engine & Website
Your website must be intuitive enough to attract the user’s attention and integrated with the hotel booking engine to provide a seamless booking experience
Booking Abandonment Email Subject Lines With High Open-Rates
Your email subject line is your first opportunity to make a good impression and persuade someone to open your email. 64% of people say subject lines matter
Why Is Market Segmentation Important For Your Hotel?
Not all information is consistent across all channels, making sense of consistent data components is needed to understand your hotel’s market segmentation
How to Maintain the Summer Travel Boom in the Fall
One of the best ways to maintain your summer travel boom in the fall season is by out-valuing other hotels in direct competition with you
How to Create Alignment From a Fragmented Booking Funnel
The more vendors and programs you are using in the booking funnel, the more data sets you will need to weed through to determine the best course of action
A Hotelier’s Guide To Crafting A Mobile-Friendly Website
Mobile-friendly and responsive website designs are more intuitive, accessible, and allow for quicker decisions and higher conversions
Prepare Your Hotel For Winter Bookings
Whoever it is you’re targeting, now is the time to launch your winter campaign or campaigns. Make it easy for them by offering an attractive deal
Using Guest Reviews to Increase Bookings and Lower Cart Abandonment
Guest reviews have a big impact on booking rates. In fact, more than half of travelers say they would never consider a hotel with no online reviews