booking

booking dot com logo on a building

Booking’s Algorithm is Changing: How Should Hoteliers Adapt?

Booking are smart, and they’re not going to let a designation keep them from maintaining their dominant position in the EU hospitality landscape

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person on a laptop with credit card possibly making a hotel booking reflecting the importance of flexible booking policies to convert more guests

Reduce OTA Dependency and Take Control of Your Booking Channels

Reducing your ota reliance doesn’t mean turning away from these platforms entirely. Instead, it’s about strategically shifting more of your bookings

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How to Solve Common Challenges in Your Booking Funnel

We look at common challenges at each stage of the booking funnel. Plus, we will give you actionable strategies to overcome them

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How to Work With OTAs (tips for negotiating fair fees)

When the relationship is finely tuned and tailored such that OTAs don’t become your only channel, the cost is more than compensated for by bookings

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The Basics of Facebook Advertising for Hotels

Facebook advertising basics can help your ad campaigns run more effectively and reward you with an increased ROI when you set realistic goals

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How to Use Booking Engine Data to Boost Bookings

Booking engine data lets you know the most popular rates and packages, which points to what your guests want and your own unique selling proposition

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From Reviews to Revenue: Using Social Media for Direct Bookings

From reviews to revenue, the journey to enhancing direct bookings lies in effectively utilizing guest reviews and social media

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How Hotel eMail Marketing Can Increase Bookings & Revenue

The foundation of any successful email marketing campaign is a robust email list. Here’s how to build and maintain an effective list

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booking.com are one of many otas who charge hotels fees

Booking.com Fees: Insights and Hotel Best Practices

While the fees charged by OTAs like Booking.com can take a chunk out of your bottom line, there are a few ways that you can effectively grow revenue

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the words online booking on a computer keyboard reflecting importance to hotels of their website to drive direct bookings and increase revenue

How to Generate More Direct Bookings and Boost Hotel Revenue

With the right strategies in place, hotels can effectively boost their direct bookings, enhance revenue streams and establish stronger guest relationships

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