website

What to Consider for Your New Hotel Website

Everyone knows you need a functional website, no matter the business or the locale. For hotels, most of us recognize that often a website may be a customer’s first introduction […]

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Driving Maximum Profit through More Direct Booking

In today’s ultra-competitive hotel environment, every dollar counts. With rising costs associated with acquiring new guests through third-party platforms, hotels are rightly considering their most effective booking channels and looking […]

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Is Your Hotel Website Optimized for Voice Searches?

Most of us have experimented with using voice searches on our smartphones, with mixed results. You’ve probably also seen voice assistant devices, like the Amazon Echo and Google Home, advertised […]

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12 Components You Need on Your Website to Drive More Bookings

The internet has leveled the playing field in the hospitality industry. It’s no longer big guys vs. big guys and little guys vs. little guys – instead, everyone is competing […]

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Does Your Hotel Marketing Sit On A Throne Of Lies?

You are glowing; ecstatic; enamored. Why? You just dropped several grand on an immaculate new hotel website and cannot wait to hit the ground running. This new website is going […]

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6 Common SEO Mistakes from the Hospitality Industry

Search Engine Optimization (SEO), at its core, is anything you do to your website to make it as easy to find organically online. It’s a little bit art, a little […]

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Drive More Direct Bookings With a Localized Experience on Your Website

If you are a branded hotel, your listing on Brand.com is important for gaining online exposure. However, your brand has a responsibility to represent all of its properties fairly. For […]

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What is the ROI of Human Powered Website Live Chat?

  “I am often asked by hoteliers what is the return on investment, or ROI, when implementing a live chat service on their website,” stated DJ Vallauri, Lodging Interactive’s Founder […]

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Use Hotel Website Content to Increase Your Revenue

Contrary to what you might have heard, people still read. We read quiet a lot actually, but much of our reading has moved over to a screen instead of paper. […]

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How to Reach Your Hotel Target Market Through Content

Content marketing for hotels is one of the most powerful ways to find and attract loyal customers. The term content marketing was coined to describe particular strategies companies were using […]

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