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More than 1.18 billion people traveled internationally last year, and Asia-Pacific cities collectively claimed almost 25% of those arrivals. This year, growth rates are expected to be 5% to 6% […]

There’s a good chance you’re killing the conversion rate of your hotel website. Right now, potential guests are bouncing off your hotel website as you read this. What good are […]

Few would argue that two of the most important marketing topics at the moment are customer experience (CX) and data analytics. Which is interesting as CX and analytics seem worlds apart. […]

With the exception of your home page, your accommodations page is the most important page on your website. As the bottom of your conversion funnel, an optimized accommodations page is […]

We live in a world where mobile and tablet usage exceeds that of desktops. Mobile has assisted in the massive adaption of the internet, social networks, digital communication and eCommerce. […]

Forget what everyone and their grandma is telling you about getting direct booking these days. NB: This is an article by Jeremiah Magone of Hospitality Copywriting Stop shouting, “Book now. […]

Google’s been pushing for some time that all websites use SSL (Secure Sockets Layer) to ensure higher levels of security across the web. More than half of the websites on […]

A clunky, confusing website limits your bookings. You don’t have to be a huge chain hotel to build a great site. Keep these six UX design trends in mind while […]

“I always prefer to book my hotel on a painfully slow website with pixelated images and questionable data security,” said nobody ever. NB: This is an article by Trivago When […]

Any hotelier with his own hotel website would obviously wish that his site would be one of the most sought after. He would also want his website to rake in […]