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RevMarketing Automation: Yotel Case Study

We talk about how Yotel embraced RevMarketing Automation to connect the demand and revenue priorities in their direct channel and the benefits derived

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The Missing Link Between Data Analytics and Dynamic Pricing

Using real-time data analysis and dynamic pricing strategies, hotels can tailor their offers to guest preferences increasing conversions and direct booking

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Hotel Direct Booking Video 3 Thumbnail image for discussion with Userguest Cendyn and Cloudbeds about ways Hotels can increase their chance to convert those lookers into bookers

Hotel Direct Booking (Pt3): Turn Your Lookers into Bookers

Today, in the final video 3, our panel consider ways Hotels can increase their chance to convert those guests looking into direct booking

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Hotel Direct Booking Video 2 Thumbnail image for discussion with Userguest Cendyn and Cloudbeds about making your hotel website more appealing and sticky

Hotel Direct Booking (Pt2): Make Your Website Appealing (Sticky)

Continuing our video series, today in video 2 we look at how hoteliers can make their hotel website more engaging and sticky

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Hotel Direct Booking Video 1 Thumbnail image for discussion with Userguest Cendyn and Cloudbeds about making your hotel more attractive

Hotel Direct Booking (Pt 1): Make Your Hotel Attractive

This is video 1 of a 3 video series about hotel direct booking. In this video we focus on how your marketing and distribution could make you more attractive

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How To Apply Revenue Strategies To Your Direct Channel

We dive into the Revenue aspect of RevMarketing Automation and explore how revenue strategies can be applied directly to the hotel’s website

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The Power of Automation via RevMarketing Automation (RMA)

How automation can be used effectively via the hotel’s own website to drive dynamic content, personalized messaging and increased booking conversion

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Revenue Management Needs to Think Like Digital Marketing and Vice Versa userguest revenue hub video thumbnail

Revenue Management Needs to Think Like Digital Marketing and Vice Versa

We ask if revenue strategies often lost on the direct channel and if hotel marketeers consider revenue strategies when planning marketing campaigns

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RevMarketing Automation (RMA): The Missing Link Between Revenue & Marketing

RevMarketing Automation (RMA): What is it, Why is it important, How can it bring together the revenue and marketing teams, and what problem does it solve?

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New Expert Partner: Userguest

Hicham introduces us to Userguest, their solution, client profiles and some future gazing. Finally touching on data privacy, GDPR and a cookieless world

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