travel

As a tour operator, you sell “once in a lifetime” experiences to travellers, most of whom are often new guests. This makes your marketing strategies essential, and managing your online […]

How Chinese travelers will have an impact on the global hotel industry is a hot topic of conversation, as China’s middle class grows in its spending and traveling habits. Lee […]

It is no coincidence; the most customer-focused airlines earn more than two times the industry average. Introduction Shortly after to embarking on its Always Getting Better customer experience programme, Ryanair’s […]

The American Hotel & Lodging Association recently unveiled a new campaign designed to spread awareness about the “dangers” of booking a hotel through a third party. The campaign is a […]

A new report from A.T. Kearney, ‘What if? Imagining the future of the travel industry’, has identified trends of personalisation and seamless travel as key drivers of success in the next […]

It’s a case of good news/bad news for the travel app industry. The good news is that people are using apps to book travel more often than ever. The bad […]

The business travel arm of the Expedia group, announces results from its 4th edition Egencia Business Travel and Technology Survey* today, highlighting the increasing desire by business travelers for technology […]

A new study commissioned by Expedia® Media Solutions, the advertising arm of Expedia, Inc., and conducted by Northstar Research Partners, explores the motives and behaviors of British, French and German […]

Travel booking websites like Airbnb, Priceline, and Booking.com continue to rise in popularity as budget-conscious consumers attempt to save as much as possible on their holidays. These companies rely on […]

Personalised marketing means more than just addressing the customer by name. For brands in the travel and hospitality industry, effective personalisation can range from interactive content to targeted banners and […]