travel

How Hotels and Resorts are Stepping up Marketing as Travel Rebounds

As a result of the slow rise in travel demand, many destinations have restarted their marketing efforts to help hoteliers and businesses get back on track

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COVID-19: Insights on Travel Impact, The Middle East and Africa

As the region continues to open its borders, and relax lockdown measures, domestic travel continues to prop up the travel industry for MEA

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How to Create a Successful Staycation Campaign

Building your own staycation offer doesn’t need to be challenging. Think about the resources that you already have available to you at your hotel

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COVID-19: Insights on Travel Impact, Europe

These forward looking insights will hopefully help travel marketers shape their strategies as the industry recovers from this outbreak

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European Tourism Faces Turbulence only Weeks after Restart

Europe’s tourism revival is running into turbulence weeks after reopened borders, with rising infections in Spain and other nations causing concerns

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Road to Recovery: Preparing for the Return of Business Travel

Proactive conversations with travel buyers will ensure your hotel stays hotel top-of-mind when business travel picks up again

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Italian Tourism Still Suffers Despite Post Lockdown Measures

The revenue from tourism activity is urgently needed to mitigate the socio-economic consequences of the lockdown and to get the economy going again

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COVID-19 Consumer Sentiment: The Travel Tides Have Turned Again

We asked a new question about the preference of mask ordinances in travel destination, and broke out questions based on responses. There is a clear divide

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Consumer Engagement with Travel Sites Dips with Resurgence of Covid

Consumer engagement started trending down in mid-June 2020 which, again, preceded a downturn in travel site visitation two weeks later

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Inflection Detection: How Travel Brands can Capture Upswings in Demand

It is important for travel brands to get the inflection point right from distributing inventory availability to optimizing ad spending and pricing

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