travel

Following widespread re-instated quarantine requirements or travel warnings across Europe, we’ve seen a sharp sentiment change across EMEA

We look how Maslow’s Hierarchy of Needs helps us understand what is important in these times when considering Asian traveller buying motives

The power of analytics extends far beyond the travel and tourism industry’s ability to weather the storm but can serve as a critical driver.

While some travel providers have limited exposure to corporate travel, it’s a key driver of profitability for many major carriers and hotels

You’ll see the percentage of open hotels with availability and flights operating at the city level based on Google Flights and Hotels data

Looking at domestic travel changes in APAC since 5th April, Flight and hotel search and booking trends correspond in following countries:

One area in greatest need of reconsideration is the focus brands have put on driving direct bookings by turning off activity with OTAs

With international travel a distant dream, hotels, and vacation rentals are rolling out the red carpet to lure locals via staycation ideas.

As a result of the slow rise in travel demand, many destinations have restarted their marketing efforts to help hoteliers and businesses get back on track

As the region continues to open its borders, and relax lockdown measures, domestic travel continues to prop up the travel industry for MEA