technology
Inspire Travelers with Trip Consideration, Facebook’s New Ad Feature
When planning a future trip, many people may have a beach getaway or hiking adventure in mind—but they still may be wondering where to go. With Trip Consideration, Facebook is […]
3 Marketing Strategies Hotels Can Use to Personalize The Guest Experience
The hospitality industry is overcrowded with options such as comparison websites and online research for a guest to find the best deals to suit their needs in seconds. Tailoring a […]
5 big hotel website design trends for 2018
Web design trends rarely stay still for long. In 2018, we’re seeing some creative new ideas and a few reimagined versions of retro designs. In the hyper-competitive hotel industry, great […]
Booking.com lists more homes than Airbnb and AI is rocking
Travel giant Booking.com says with 5 million “reported listings” it now tops Airbnb’s reported 4.5 million. Booking.com also says the number of homes, apartments, and places it lists is 27 […]
#Awesome: 6 Hotel Tips for Twitter
These days social media is part of every hotel’s online marketing strategy but while the majority of hotels have a Facebook account or frequently post on Instagram, the importance of […]
Talent and technology go hand-in-hand in contact centers
Technology is transforming the way organizations interact with customers—but even the most promising digital tools still work best when paired with skilled humans. High-tech solutions like blockchain and automation will […]
Is the Price Comparison on your Website Really Adding Value?
Thinking of placing a price comparison on your hotel website? We look at the unexpected Do’s and Don’ts of the price comparison. The advent of the internet has simultaneously democratised […]
How to decrease bounce rate and keep guests on your Hotel Website
A website’s bounce rate is the percentage of visitors who leave after only viewing a single page. Overlay this with the fact that more than half of the people who […]
Is Your Hotel Booking Engine Destroying Your Profitability?
Almost every other day, I see a headline about the latest trend that is going to have a massive impact on hotels and travel. Some might even be worth exploring. […]
Cloud Based PMS: The Ultimate Revenue Generator In Modern Hotel Operations
More and more hotels are making the switch from traditional or legacy systems to a cloud-based hotel PMS. In the past, traditional hotel PMS systems met the needs of hoteliers […]
