technology

Inspire Travelers with Trip Consideration, Facebook’s New Ad Feature

When planning a future trip, many people may have a beach getaway or hiking adventure in mind—but they still may be wondering where to go. With Trip Consideration, Facebook is […]

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3 Marketing Strategies Hotels Can Use to Personalize The Guest Experience

The hospitality industry is overcrowded with options such as comparison websites and online research for a guest to find the best deals to suit their needs in seconds. Tailoring a […]

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5 big hotel website design trends for 2018

Web design trends rarely stay still for long. In 2018, we’re seeing some creative new ideas and a few reimagined versions of retro designs. In the hyper-competitive hotel industry, great […]

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Booking.com lists more homes than Airbnb and AI is rocking

Travel giant Booking.com says with 5 million “reported listings” it now tops Airbnb’s reported 4.5 million. Booking.com also says the number of homes, apartments, and places it lists is 27 […]

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#Awesome: 6 Hotel Tips for Twitter

These days social media is part of every hotel’s online marketing strategy but while the majority of hotels have a Facebook account or frequently post on Instagram, the importance of […]

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Talent and technology go hand-in-hand in contact centers

Technology is transforming the way organizations interact with customers—but even the most promising digital tools still work best when paired with skilled humans. High-tech solutions like blockchain and automation will […]

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Is the Price Comparison on your Website Really Adding Value?

Thinking of placing a price comparison on your hotel website? We look at the unexpected Do’s and Don’ts of the price comparison. The advent of the internet has simultaneously democratised […]

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How to decrease bounce rate and keep guests on your Hotel Website

A website’s bounce rate is the percentage of visitors who leave after only viewing a single page. Overlay this with the fact that more than half of the people who […]

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Is Your Hotel Booking Engine Destroying Your Profitability?

Almost every other day, I see a headline about the latest trend that is going to have a massive impact on hotels and travel. Some might even be worth exploring. […]

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Cloud Based PMS: The Ultimate Revenue Generator In Modern Hotel Operations

More and more hotels are making the switch from traditional or legacy systems to a cloud-based hotel PMS. In the past, traditional hotel PMS systems met the needs of hoteliers […]

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