technology
From Demand Management To Revenue Generation
Revenue managers will need a new skill set, built on analytical thinking and cognitive flexibility, to maintain effectiveness of decision-making
Top Tips on Building a Smart and Profitable Pricing Strategy
Be aware of your competitors’ rates, but at the same time, believe in your pricing and have confidence in what you are selling
Key Factors to Calculate Demand Forecasting
When projecting a point in time in the future and trying to anticipate demand, it can seem like making decisions based simply on experience or intuition
Highly Converting Websites: A Checklist For Your Hotel’s Restart
In order to prepare for the reopening and upcoming booking boom you need to have these key components of a highly converting website in place
The OTA Which Applies AI Skilfully Wins
The one piece of tech that could be a true differentiator for an OTA is the skilful application of AI that could help to really understanding the customer
How Often Should I Intervene When Using an RMS?
Once strategies are set, the system will execute these. You can return to the RMS either to apply new strategies or to check existing ones are delivering
Continuous Pricing without an RMS
These are some basic ways to get a feeling for Continuous Pricing concepts but only by embracing the four elements can you expect the best results
Hotel Booking Engine: How to Boost Direct Bookings
To attract the share of direct sales they’re losing, hotels must match OTAs perceived convenience. One way to do this is implementing a booking engine
Guest Messaging Will Make Hotel Staff More Efficient – Here’s The Proof
Automating only certain guest messaging and tasks cut out unnecessary steps while quickly reassuring guests that we are handling it
Is Travel Booking Ready to Fully Embrace Artificial Intelligence?
Conventional wisdom has been that planning travel is still too personal and confusing for artificial intelligence to replace the travel shopping experience
