technology

Hotel’s Guide to Google Analytics: Metrics You Should Track

Google Analytics is a powerful and easy-to-use service that provides valuable insights and data on your website’s traffic patterns. Wouldn’t it be great to know visitor statistics, user activity, and […]

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Google Travel Is Worth $100Bn – Even More Than Priceline

There’s no doubt that the Priceline Group is a juggernaut, but Skift Research calculates that Google’s travel business could be worth as much as $100 billion — and that would […]

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Is This Group Business Good Revenue Business?

Back in my revenue management days I frequently heard the following when it came to group business discussions: NB: This is an article by Blake Madril, Revenue Technology Strategist at […]

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Budget season tips: How to decide if you need a new hotel website

It’s budgeting season, which means your hotel is probably ready to start planning how, when, and where you’ll be investing during 2018. We’ll be offering expert tips to help you […]

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Is your hotel reservation system tuned to the modern day traveler?

Hotel reservation systems make it easy for hoteliers to manage daily operations for a hotel with great ease. NB: This is an article by Kashmira Lad, Senior Content Marketer with Hotelogix […]

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Hotels, Don’t Overlook Email Marketing! Tips For Getting It Right

  When hotels get started with digital marketing, often the first thing they tend look at is advertising on social media and large search platforms such Google AdWords and Bing. […]

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How Hotel Website Design Affects ADR

Your hotel website is the first place virtually all of your future guests will engage with your property and set expectations. But more importantly, as hotels struggle to increase rates […]

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Improve Guest Experience with Automated Emails

With new online platforms popping up all the time, it’s easy to get caught up in the excitement of new marketing and communications opportunities. While it’s important to keep up […]

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7 sure-fire ways for your hotel to be found on Google

Considering the first page of search engine results receive 92% of all traffic, for your hotel to be found on Google you need to prioritise key components of search engine […]

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Selecting the right Hotel Direct Distribution Solutions

  It’s a fact that in today’s hotel marketing world, managing online distribution performance, hoteliers need to activate various triggers and a very wide range of skills: The good news […]

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