seo

Mastering the New Search Landscape: Optimise for Voice & AI

Get started by implementing SEO strategies outlined to optimise your content for voice search using conversational keywords and schema markup

Read more

8 Ways to Attract Domestic Travelers to Your Hotel

Less impacted by economic downturns, domestic travelers are a relatively stable source of revenue compared to international vacationers.

Read more

letters spelling out seo for an article about how to optimize for marriott seo

How to Optimize for Marriott SEO

Making the most of Marriott SEO is a differentiating technique when reviewing where brand marketing stops and individual hotel marketing begins

Read more

6 SEO Tips for Hotels & Trends to Follow in 2024

Incorporating the seo trends outlined will position your hotel website in good standing to reach your digital marketing goals

Read more

The Importance of Online Reviews in Hotel SEO Strategy

Let’s discuss how to best leverage online reviews to optimise your hotel SEO strategy. In particular, dealing with negative reviews

Read more

SEO Best Practices To Boost Your Hotel Website

With this return to travel, there is also a return of competition from OTAs and booking websites – making SEO optimisation for your hotel website crucial

Read more

Hotel Marketing: How Can SEO & PPC Work Together?

In the ever-evolving world of digital marketing, hoteliers are constantly striving to maximise their online visibility to attract their target audience

Read more

Hotel Digital Marketing: Alt Text SEO Best Practices

Adding image alt text is a quick win when it comes to boosting your website’s SEO, but there is more you can do to increase visibility and direct bookings

Read more

three&six white paper article image about US Hotel SEO Failure and Websites Earn Grade “F” Due to Basic Errors

US Hotel SEO Failure: Websites Earn Grade “F” Due to Basic Errors

When measured against SEO best practice metrics, US hotel direct websites score just 58.3% on average. The results, equivalent to a US High School Grade F

Read more

Digital Marketing 101: Differences Between SEO & Paid Search?

Paid Search and SEO are two search engine marketing methods used to produce visibility for a given company’s website by catching its audience’s attention

Read more