reviews
Understanding and Adapting to Bias in Online Reviews
In today’s internet-centered society, one is unlikely to come across a person who doesn’t consult online opinions before making a purchase. NB: This is an article from eMarketing Associates Online […]
How to Improve the TripAdvisor Ranking for Your Hotel
Each year, review websites have more and more influence on how people make booking decisions. According to Travel Weekly, guests are also finding online reviews to be more credible than […]
7 Tips for Nailing Guest Feedback Surveys
Guest feedback surveys provide hotels with invaluable insight into the guest experience and how to exceed expectations. But these days consumers are inundated with requests to complete surveys. NB: This is […]
Are ‘social’ comments about your hotel falling on deaf ears?
Hotels take reputation management seriously when it comes to guest feedback on TripAdvisor, but often underappreciate the need to closely monitor other social media channels. This is a lost opportunity […]
How TripAdvisor listing and reviews help grow your hotel business?
When was the last time you searched a hotel and it didn’t appear on TripAdvisor review website? Probably, 1 out of 10 hotels. (Because other 9 hotels are listed on […]
Why You Should Respond to Every Positive Review
We recommend that hotels respond to every review they receive online. NB: This is an article from TravelMedia This includes on TripAdvisor, OTA websites, and social media. Hotels that have […]
How to boost your hotel TripAdvisor rating with these effective ideas
A generally accepted and followed rule is that the higher your hotel ranks on TripAdvisor, the more bookings you will get. This is because the positive social proof from peers […]
What’s Really Happening at TripAdvisor? 3 Questions We Can’t Answer…
Since the beginning of 2018, we have been noticing some very odd behavior from the TripAdvisor results, customer service response time, sales rep strategies, and overall communication. What is most […]
Boost your hotel revenue with better online reputation management
Gone are the days of planning a trip to a new city and choosing where to stay based on personal recommendations or a guide book. In a connected world, it […]
8 Tips to Managing Hotel Reviews
The accommodation market has never been more competitive so how does a hotel stand out and grab a guests attention? One way is their online reviews. In fact, 84% of people trust online […]