revenue

Want to improve your skills by learning how to combine revenue and marketing tactics in the hospitality industry?

Discover why guest segmentation is crucial in today’s competitive market, learn how to effectively categorize your hotel guests and gather the right data

Travel Tuesday, also known as “Travel Deal Tuesday,” emerged as a marketing ploy in 2017, aimed at enticing travelers to book their next adventure

But beyond a mere net ADR analysis, loyalty adds many other advantages that positively impact your bottom line but are more difficult to trace

Not all market segmentation approaches are created equal. Precision and focus in defining market segments are paramount to excelling in the hotel industry

Increasing hotel revenue requires diversifying your services and catering to a variety of guest preferences and needs

Discover how hoteliers can optimize room bookings, tackle overbookings, and minimize revenue losses due to cancellations

The big question is, how can smaller hotels take advantage of dynamic pricing when they have such limited time?

Discover key upselling strategies and learn how to increase your revenue while elevating the guest experience. Plus: explore your hotel’s revenue potential through upgrades with our ready-to-use Excel calculator.

P&L data enables you to supplement key top-line metrics and measure impact of top-line decisions on profitability relative to competitive sets