revenue

neon hotel vacancy sign reflecting need for hotels to adopt effective revenue management strategies around their room inventory

Best Practices for Hotel Inventory Management

From optimizing revenue to enhancing guest experiences, a well-structured inventory management strategy is essential

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What the Best Hotel Loyalty Rewards Programs Have in Common?

Hotel loyalty points programs provide an easy opportunity for an independent property to establish loyal customers

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Not-so-Invisible Link Between Revenue Management and Operations

Integrating revenue management strategies with hotel operations creates a significant opportunity to improve hotel profitability

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Why Hotels Need to Shift from RevPAR to NetRevPAR

We examine risks of having a myopic focus on RevPAR and explore how a balanced approach can lead to long-term success and customer satisfaction

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Will AI Finally Drive Innovation In Hotel Commercial Strategy?

Let’s explore how AI might help solve these other nagging Commercial Strategy challenges that just won’t seem to go away

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How to Write Lead Nurture Emails That Actually Convert

In an industry where every touchpoint matters, lead nurture emails are a critical tool for fostering lasting relationships with your guests

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6 Ways Hotels Can Boost Midweek Occupancy

Contrary to instinct, reducing room rates won’t guarantee midweek bookings. In fact, it eats into your profits and undermines your hotel credibility

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5 Unexpected Effects of Shopping Cart Abandonment

The effects of shopping cart abandonment go far beyond the missed revenue opportunity that occurs in the moment – there is a ripple effect

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increasing coins with an arrow reflecting upselling trends in hotels

Upselling and Cross-Selling: Driving Hotel Ancillary Revenue

Upselling and cross-selling techniques are powerful tools that enable hotels to increase ancillary revenue while providing guests with enhanced experiences

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Mastering The Art of Resort Revenue Management

Resort revenue management has become an indispensable tool for businesses, fostering strategies that maximize yield and build strong customer relationships

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