revenue
Measuring the Performance of Your Direct Channel
Wrong decisions are made when hotels consider “share of direct channel out of the total revenue” as the only KPI to understand how the channel is doing
Stop Using CompSets to Make Pricing Decisions
Those CompSets themselves are being driven by irrelevant factors like employee emotions and outdated RM systems that are not fit for purpose
Maximize Direct Bookings with Local Event Magic
By adopting these tactics, your hotel can stand out, win over event attendees, and boost direct bookings. Don’t miss the chance to turn local events into direct booking victories!
Harness User Booking Behaviour for Marketing and Revenue Strategies
In today’s fiercely competitive hospitality industry, hoteliers must utilise every available tool to maximise revenue and enhance the guest experience
How Smart Review Management Drives Revenue
Grow your hotel’s profitability and digital presence by mastering online review management. Explore practical strategies, understand the guest perspective, and leverage reviews to market your establishment in the digital landscape
How To Avoid Overbooking In the Hotel Industry
Avoiding overbooking in the hotel industry is a delicate balancing act that requires careful planning, data analysis and strategic decision-making
Connecting the Dots: Rates, Reviews, Reputation and Demand
We look at the data, the potential value, and examples of correlations and cause-effect relationships that could benefit hoteliers
Hotel Revenue Trends of 2023-2024 With Practical Examples
The revenue trend insights presented here offer a glimpse into the key drivers that are shaping the hotel industry’s financial landscape
Strategies for Ancillary Revenue Success in Hotels
Generating ancillary revenue at your hotel requires a thoughtful and strategic approach. It’s not just about offering extra services
How to Achieve Value Through Hotel Revenue Management
Revenue management is a vast topic that touches on operations, marketing, effectiveness and efficiency, guest service and staffing and profitability