revenue

boat tour reflecting intricate balance for hotels between touroperation and transient guests

Hotel Profitability: Mastering Touroperation Allotment Strategies

Successfully navigating the balance between managing touroperation allotments and safeguarding the transient segment is an intricate endeavour for hotels

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article image for userguest revmarketing certification course which will help to enhance revenue management and marketing expertise

Start Your Journey to Revenue & Marketing Excellence

Want to improve your skills by learning how to combine revenue and marketing tactics in the hospitality industry?

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How to Use Guest Segmentation to Maximize Revenue

Discover why guest segmentation is crucial in today’s competitive market, learn how to effectively categorize your hotel guests and gather the right data

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suitcases lined up reflecting impact of travel tuesday although this is slightly seeing a diminishing impact with extension of black Friday and cyber Monday deals

Rise and Fall of Travel Tuesday in Face of Extended Cyber Deals

Travel Tuesday, also known as “Travel Deal Tuesday,” emerged as a marketing ploy in 2017, aimed at enticing travelers to book their next adventure

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black board with chalk writing including the phrase customer loyalty

Loyalty Benefits in More Ways Beyond Net ADR

But beyond a mere net ADR analysis, loyalty adds many other advantages that positively impact your bottom line but are more difficult to trace

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Benefits of Focused Market Segmentation in Hotels

Not all market segmentation approaches are created equal. Precision and focus in defining market segments are paramount to excelling in the hotel industry

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How to Increase Hotel Revenue with Add-On Services?

Increasing hotel revenue requires diversifying your services and catering to a variety of guest preferences and needs

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Managing Hotel Overbookings and Cancellations

Discover how hoteliers can optimize room bookings, tackle overbookings, and minimize revenue losses due to cancellations

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credit card in back pocket reflecting the guest revenue opportunities for independent properties utilising dynamic pricing

Dynamic Pricing for Independent Hotels: The Secret to Capturing More Revenue

The big question is, how can smaller hotels take advantage of dynamic pricing when they have such limited time?

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Upselling Essentials: Fast-Track Your Hotel’s Revenue Growth

Discover key upselling strategies and learn how to increase your revenue while elevating the guest experience. Plus: explore your hotel’s revenue potential through upgrades with our ready-to-use Excel calculator.

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